What drives local visibility
Google describes local ranking as being based mainly on relevance, distance and prominence (Google Business Profile Help). You cannot change distance, but you can make your relevance and prominence clear: an accurate, complete profile, a website that explains your services and areas, and genuine reviews.
What is included
- Google Business Profile audit and optimisation
- Category, service and attribute review
- Location or service-area page planning and writing
- NAP (name, address, phone) consistency checks
- LocalBusiness structured data
- A compliant review request process
- Tracking for calls, direction requests and enquiries
What I will not do
No fake addresses, keyword-stuffed business names or fake reviews. They violate Google’s guidelines and put your profile at risk of suspension.